Myers-Briggs Type Indicator®

    • Overview
    • Buying Instruments & Books
    • Certification Programme
    • Case Studies
    • Sample Reports
    • Taking Your Assessments
    • Application Programmes
  • MBTI® (Myers-Briggs Type Indicator®)

    The MBTI® instrument is the world's most widely used personality indicator, with over 2 million people taking it annually. It is the pre-eminent personality profiler, giving you a deep understanding of yourself and others. It explains how differences between people can be observed and described. It therefore gives you very clear and tips and advice for: 

    • building better interpersonal relationships
    • creating a high-performance team
    • becoming an effective leader

    The MBTI® instrument is therefore the preferred choice for leadership trainers, executive coaches and employee counsellors.


    Please take a moment to view this video to learn about the MBTI® instrument.

    MBTI® - An Introduction to Personality Preferences


    The MBTI® instrument is a forced choice, self-report, personality questionnaire used to measure and describe people's preferences for taking in information, making decisions and orienting their lives. It is based on Carl Jung's theory of perception and judgment and classifies people into 16 broad personality Types. The MBTI® instrument provides a simple way of seeing how people are alike and how they differ.


    You are invited to celebrate your own gifts then value and respect others for the different gifts they bring to life and work.


    The MBTI® instrument helps determine an individual's preferences on four dichotomies. A person either prefers : 



    Extraversion - Prefers to draw energy  from the world of activity, people and  things




    IntroversionPrefers to draw energy  from the inner world of reflections,  feelings and ideas



    SensingPrefers to focus on  information gained   from the five  senses and on practical applications 




    IntuitionPrefers to focus on patterns, connections and possible meanings



    ThinkingPrefers to base decisions  on logic and objective analysis of  cause and effect




    FeelingPrefers to base decisions on  a valuing process, considering what is  important to people



    Judging - Likes a planned, organised  approach to life and prefers to have  things organised




    Perceiving Likes a flexible, spontaneous approach and prefers to keep options open


    The various combinations of these preferences result in 16 personality "Types", each associated with a unique set of behavioural characteristics and values, which provide an excellent starting point for leadership and team development.

  • Buying Instruments & Books

    The Myers-Briggs Company Pty Ltd. (The Myers-Briggs Company) is the regional distributor for the MBTI® , FIRO® , EQ-i® , TKI™ plus a wide range of other instruments. MDS manages MDS Hong Kong, MDS Beijing and MDS Taiwan. We hold a full stock of the psychometric instruments, books and booklets distributed by The Myers-Briggs Company Pty Ltd.


    To view the details of MBTI® Products please click on : 


    To view a complete Product Price List and the Order Form please click on :


    For further details please contact

    Hong Kong enquiries:
    Daniel Lee or Angela Leung on (852) 2817 6807
    (daniel@mdshongkong.com or angelalkc@mdshongkong.com)


    China enquiries:
    Jackie Zhang on (86 10) 8441 7710

    Taiwan enquiries:
    Vivian Chan or Carlson Leung on (886 2) 7730 3378 ext 8092
    (vivian@mdshongkong.com or carlson@mdshongkong.com)

  • MBTI® Certification Programme

    MDS is the sole distributor for The Myers-Briggs Company (visit https://ap.themyersbriggs.com) and delivers the 4 day international MBTI® Certification Programme (Step I and II) in Hong Kong (English or Cantonese) and Beijing and Taipei (Mandarin). If you have a first degree (in any subject) you are eligible to apply for the MBTI® Certification Programme.


    On successful completion of the MBTI® Certification Programme you will be registered as a certified practitioner of the MBTI® instruments (Steps I and II). You will then be able to buy and administer the instruments via MDS. MDS became the centre of excellence for the MBTI® in Hong Kong, Beijing and Taipei in 2001. Since then we have certified MBTI® practitioners in more than 70 of the top global companies operating in Greater China.


    Please take a moment to view this video to learn about the benefits of certification in the MBTI® instrument.

    Transform individuals, teams and organisations through certification in the MBTI® instrument

    Click here for Course Outline


  • Marriott Leads the Way to Customer Satisfaction

    A Case Study of Marriott International


    Marriott International knows that customer satisfaction is directly related to its managers’ ability to motivate their frontline customer care associates. Thus, in a company for which repeat business and brand loyalty are vital, the training of new managers has a direct effect on the bottom line.


    Marriott is by no means unique. All companies in the lodging and hospitality industries and most in other industries face similar challenges. So, why focus on Marriott? The best answer is that it has been singularly successful in achieving high levels of customer satisfaction.


    In J.D. Power and Associates’ most recent North America Hotel Guest Satisfaction Index study, two Marriott brands scored highest in their segments: the Ritz-Carlton Hotel topped the Luxury Segment and had the best score in the entire survey; and SpringHill Suites by Marriott had the highest score in the Mid-Price Limited Service Segment. In addition, three brands placed second in their segments: Renaissance Hotels and Resorts, Courtyard by Marriott, and Residence Inn by Marriott. All told, Marriott brands placed first or second in five of the six segments into which Power divided the industry.


    This success depends critically on frontline customer care associates and how they are managed. All new managers participate in an intensive training workshop that emphasizes the achievement of customer satisfaction.


    The four-day Foundations of Leadership program is offered 25 times per year for managers in full-service hotels. It also includes pre-work and follow-up. New managers in extended-stay and franchised properties participate in the three-day Business Management course, which offers most of the same content.


    The key to successful leadership and communication in the fluid and complex environment of a hotel is selfawareness and awareness of others. “In Day 1,” says Nancy Curtin Morris, Marriott’s national director of training, “we start with an explanation of our corporate culture and then move directly to the question, ‘Who are you?’ We begin with what the Myers-Briggs Type Indicator ® assessment can tell our new managers about themselves. After a 60-minute introduction of the principles and uses of psychological type, we hand out to the participants their individual Myers-Briggs® results; each previously completed the instrument online.


    We also hand out the Introduction to Type ® in Organizations booklet. When the discussion turns from what Myers-Briggs results tell them about themselves to what they say about others, you see light bulbs go on in terms of their understanding of the people they work with. That’s when they realize they can adjust their styles for dealing with both staff and supervisors.”


    In Day 2, the Foundations of Leadership course moves from “Who are you?” to “How do you fit?” Sensitivity to one’s own and others’ type preferences plays a significant part in this segment as well. In Day 4, the group is divided into six-person teams for a hotel management business simulation. “Before the simulation begins,” reports Morris, “we set aside time for each team to discuss how the Myers-Briggs types of the team members may affect their working together. The result is improved teamwork. For example, a team with five Extraverted members concluded that it should make special efforts to ensure the inclusion of its single Introvert.”


    Myers-Briggs content was added to the Foundations of Leadership curriculum a year and a half ago. Since then, Morris has seen type awareness spread throughout the company. Some program graduates have had the training delivered to their staff. And, although Foundations of Leadership is designed for new managers, one Marriott business unit provides the program for its senior managers as well.


    “Our focus on customer service has been strong for more than 70 years,” says Morris. “The added focus on understanding your own and others’ psychological type is making it even better. Self-understanding and the ability to ‘read’ others can make a big difference. Communications can be tailored to the recipient, and the communicator knows when and if he or she is not getting through. Teamwork is more effective. Learning about type preferences inevitably makes it easier for both customers—and that is where the payoff comes in.”


    The Myers-Briggs Company

  • MBTI® Sample Reports

    You may choose either the MBTI® Step I or Step II reports. The Step I report presents your basic MBTI® Type. However more senior groups usually chose the MBTI® Step II report, as this builds on the basic Type to create a personalised report. The Step I report is generated by the MBTI® Form M, and Step II report is generated by the MBTI® Form Q.



    MBTI® Step I Report

    Your MBTI® Step I results are generated by the Form M questionnaire. This may be taken as a self-scorable (paper and pencil) questionnaire. However it is more popular to complete your Form M questionnaire online so that one of the following reports can be generated.

    MBTI® Step II Report

    The MBTI® Step II Report is generated by the Form Q questionnaire. This is only available online, and produces a choice of the following reports:


    All reports (and the self-scorable Form M) are accompanied by the booklet “Introduction to Myer-Briggs® Type”. This enables you to confirm your “best fit” and gives detailed information of your basic MBTI® Type and a clear understanding of how you interact with other Types.


    Other MBTI® reports

  • Step I (Form M)

    Form M has 93 questions and takes 15 – 20 minutes to complete. You can complete it either self scorable in class with the group, or online as pre-course preparation. The advantage of the self-scorable is that it allows the trainer to ensure that you get into the right mindset before completing the questionnaire. The advantage of the online system is that it saves valuable programme time, and also produces a range of reports.

    The Form M is used with the booklet "Introduction to Myer-Briggs®Type". This gives a comprehensive description of all 16 Types and a clear description of how you can apply your new self-awareness and awareness of others using MBTI® data.

    Step II (Form Q)

    Form Q has 144 questions and takes 20 – 30 minutes to complete. It produces your basic MBTI® Type plus additional data which describes your unique characteristics. The Step II report is essential for senior people who will need a more "expert" understanding of their own Type. The report shows 20 "facets" (5 for each dichotomy). For example, the Extraversion – Introversion dichotomy contains the following five facets:

    • initiating – receiving
    • expressive – contained
    • gregarious – intimate
    • active – reflective
    • enthusiastic – quiet

    The Step II report shows that you might show “out of preference” behaviours in any of these facets – hence your uniqueness in your MBTI® Type.

  • To see how MDS has embedded the MBTI® instrument into our core leadership and sales programmes please click:

    • Executive Development
    • Building the Executive Team
    • Leading High Performance Teams
    • The Psychology of Selling


    To help you become more expert with MBTI® applications in the workplace a range of excellent booklets is available. For the complete list please visit the CPP Product Directory. Or visit the following links to see the application programmes which MDS has designed in 10 key subject areas – and the relevant MBTI® booklets used.

    • Career Development
    • Change
    • Coaching
    • Conflict Resolution
    • Innovation
    • Leadership
    • Persuading and Influencing
    • Selling
    • Team Building
    • Team Working


    Please note. The MBTI® instrument cannot be used for hiring. Although there is a clear link between Type preferences and attraction to particular occupations, the MBTI® instrument does not measure skills and abilities. Further, it does not have a "lie detector" embedded into it. However the MBTI® instrument should be used in all internal talent management processes as it gives essential data on a candidate’s potential assets and development areas.